Self-Hosted Alternatives to Confluence
Why Replace Confluence?
Cost. Confluence Standard is $6.05/user/month. For a 50-person team, that’s $3,630/year. For 200 people, $14,520/year. Self-hosted alternatives cost $0 in licensing.
Atlassian killed Server. Atlassian ended Confluence Server (self-hosted) in February 2024. Your options with Atlassian are now Cloud (SaaS) or Data Center (enterprise pricing, minimum 500 users). If you want to self-host, you need an alternative.
Performance. Confluence Cloud is slow. Page loads take seconds. Search is sluggish on large spaces. Self-hosted alternatives on your own hardware are significantly faster.
Bloat. Confluence has accumulated years of features most teams don’t use. The editor is heavy, the UI is cluttered with sidebars and panels, and simple tasks require too many clicks.
Data sovereignty. With Confluence Cloud, your documentation lives on Atlassian’s servers in their chosen regions. For regulated industries or privacy-conscious organizations, this is a compliance concern.
Best Alternatives
Outline — Best for Modern Teams
Outline provides the editing experience Confluence wishes it had. Fast, clean, real-time collaboration, slash commands, and Markdown support. Collections organize documentation logically. The API is comprehensive for automation. Requires OIDC auth, which most organizations already have.
Best for: Teams that want a fast, modern documentation platform to replace Confluence’s sluggish UI.
[Read our full guide: How to Self-Host Outline]
BookStack — Best for Structured Documentation
BookStack’s Shelves → Books → Chapters → Pages hierarchy maps naturally to Confluence’s Spaces → Pages structure. Built-in authentication, role-based permissions, PDF export, and a WYSIWYG editor. The simplest migration path for teams used to structured wikis.
Best for: Teams that want a structured wiki similar to Confluence’s organizational model.
[Read our full guide: How to Self-Host BookStack]
Wiki.js — Best for Developer Documentation
Wiki.js offers Git sync (push all content to a repo), Markdown + WYSIWYG + HTML editors, and configurable search backends (PostgreSQL, Elasticsearch). Developer teams that treat documentation as code will appreciate the Git-based workflow.
Best for: Development teams that want Git-integrated documentation.
[Read our full guide: How to Self-Host Wiki.js]
AppFlowy — Best for Project Documentation
If your Confluence use includes databases, task boards, and project tracking alongside documentation, AppFlowy comes closest. Documents + database views (table, kanban, calendar) in a Notion-like interface.
Best for: Teams using Confluence alongside Jira for project documentation with structured data.
[Read our full guide: How to Self-Host AppFlowy]
Migration Guide
From Confluence to BookStack (Recommended for Structured Wikis)
- Export from Confluence: Space Settings → Content Tools → Export → HTML or XML
- In BookStack, create Shelves and Books matching your Confluence Spaces
- Import HTML pages into BookStack chapters
- Re-create internal links between pages
- Set up permissions matching your Confluence space permissions
From Confluence to Outline
- Export from Confluence as HTML
- Convert HTML to Markdown using a tool like
turndown - Import Markdown files into Outline collections
- Recreate internal links and organize documents within collections
- Set up team access via your OIDC provider
From Confluence to Wiki.js
- Export from Confluence as HTML or XML
- Convert content to Markdown
- Import into Wiki.js and organize with path-based structure
- Enable Git sync for ongoing content versioning
- Re-create page links and navigation
Migration Tips
- Confluence macros don’t transfer. Jira issue links, Confluence macros (expand, status, info panels), and custom macros have no equivalent. Convert to standard content.
- Page trees map to hierarchies. Confluence’s nested page tree maps well to BookStack’s Books/Chapters and Wiki.js’s folder paths.
- Attachments need manual handling. Confluence page attachments may not export cleanly. Verify all images and files after migration.
- Permissions need recreation. Confluence’s space and page permissions must be manually recreated in the new tool.
- Plan for redirect URLs. If external links point to Confluence pages, set up redirects to new URLs.
Cost Comparison
| Confluence (50-user team) | Self-Hosted (Outline) | |
|---|---|---|
| Monthly cost | $302.50/month | $0 |
| Annual cost | $3,630/year | $0 |
| 3-year cost | $10,890 | $0 (or server hardware cost) |
| Per-user cost | $6.05/user/month | $0/user |
| Storage | 250 GB (Standard) | Unlimited (your hardware) |
| Data location | Atlassian Cloud | Your server |
| Self-hosted option | Data Center only ($27K+/year) | Built-in |
What You Give Up
- Jira integration. Confluence’s deep Jira integration (issue links, sprint boards in pages, Jira macros) has no equivalent. If your team relies on Jira+Confluence together, the integration loss is significant.
- Confluence macros. Expand sections, status labels, roadmap macros, decision logs, and other Confluence-specific macros don’t exist in self-hosted alternatives.
- Atlassian marketplace apps. Third-party Confluence apps (draw.io, Gliffy, Scroll PDF Exporter, etc.) don’t transfer. Find alternatives or work without them.
- Page templates with macros. Confluence’s template system with dynamic macros is more sophisticated than most self-hosted alternatives offer.
- Analytics. Confluence’s built-in page analytics (who viewed, when, how often) are richer than what self-hosted tools provide.
- Enterprise features. Audit logs, IP allowlisting, data residency controls, and compliance certifications are Atlassian Cloud features that self-hosted tools may lack.
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